Soft Touch Buildable Blurring Bronze

Product Overview

Achieve the perfect sunkissed look in seconds. The Iconic London Soft Touch Bronzer is an innovative hybrid cream-to-powder formula designed to deliver a soft-focus, airbrushed glow. This weightless, buildable bronzer blends like a cream and sets like a powder, providing a natural, second-skin finish that smooths skin texture without leaving harsh lines or muddiness.

Why You’ll Love It

• Seamless Definition: Melts into the skin to provide natural, streak-free warmth.
• Soft-Focus Blur: Advanced blurring technology smooths the appearance of skin texture for a filtered look.
• Weightless Feel: A breathable, buildable formula that feels like a second skin.
• Buildable Depth: Easily layer to transition from a soft, subtle glow to a warm, sculpted contour.

Skincare-Infused Formula

Powered by skin-loving ingredients to ensure your bronzer works as hard as your skincare:

• Vegan Collagen: Visibly smooths and refines the look of skin.
• Hyaluronic Acid: Hydrates and plumps for a healthy, radiant complexion.
• Ceramides: Protects and supports the natural skin barrier.
• Squalane: Deeply nourishes and softens for a smooth, even finish.

Available Shades

• Toasty: Fair-light with neutral undertones.
• Sea Salt: Medium with warm olive undertones.
• Heatwave: Golden tan with warm peach undertones.
• Sun Soaked: Deep with warm undertones.

How To Use

Bronze, build, and blur. Use your fingertips or a brush to apply where the sun naturally hits—cheeks, forehead, and nose—for soft, natural definition. Alternatively, layer and diffuse the formula to build depth and create a warm, sculpted glow.